Croix Valley Sweet Heat BBQ Dry Rub strikes the perfect balance of sweetness and subtle heat, delivering an authentic barbecue flavor that elevates any dish. This versatile rub is ideal for ribs, chicken, beef, pork shoulder, and more. It creates a gorgeous bark on smoked meats and enhances grilled fare without overpowering the natural taste of proteins. Whether you're slow-cooking a brisket or grilling up some chicken, this all-purpose rub ensures amazing flavor and a mouthwatering experience for your guests every time.